Tiara Boyd
The Esthi Queen
“I had to prove it to myself, I found something I like, something I enjoy, and I was going to find a way to use it to live comfortably.”
Tiara Boyd grew up on the East Side of Detroit and always had bright and bold dreams of her future. The first career she was interested in was Cardiology. The idea came to her when her grandma’s boyfriend told her, “instead of breaking hearts you can save them.” She also wanted to be a High School English Teacher and at one point she even wanted to follow in the famous Radio and TV host Wendy Williams's footsteps.
In school, she was ahead of her time. She spent her time cheerleading and hanging with the older crowd. “I was a writer and I would write entries into HAP Balanced Living Magazine. Eventually, she was published and received an award for it. At that point, she says she stopped wanting to be a teacher because “I can write better than I can speak.”
She graduated from Oak Park High School in 2012 and attended Bowling Green University in Ohio for one semester. She came home in 2013 and received her certification from Specs Howard in Radio Broadcasting. She had credits from Oakland Community College(OCC) from when she attended there for dual enrollment in high school. She went back to OCC to take classes in becoming an English teacher and Journalist.
During this time she began working at Chrysler Auto Plant. While working in the factory plant her face started breaking out really bad. She hadn't experienced bad skin before and says, “the Dermatologist wasn't giving me anything to help but the same cortisone I can get at the store.”
Boyd decided to take her skin matters into her own hands and attend Esthetician School at David Presly in Royal Oak. Although she originally began classes to figure out how to treat her own skin, she turned out to be a natural at the craft. She began to get rewarded in school, and started building amazing relationships with the clients she interacted with. Boyd became a requested student and she graduated early due to her accolades. It was 2018 and after going to school after school and studying subject after subject she said to herself, “okay I am good at this, I can make money in this, I think this is it for me.”
After graduation, she began servicing clients out of her home until the demand became too much to continue there. She says, “I made $1,500 in one day and that's when I knew I was growing.” She ventured out and worked at a shop for a couple of months in the summer of 2018 going into the fall. She suddenly had to leave the shop and she felt that was the push she needed to get her own place in Southfield at the beginning of 2019. The business began picking up month after month and she was excited about the possibilities.
In the beginning of 2020, the world stopped with COVID hit. She says “I used that time to focus on my creativity. I started doing Tik Tok videos, and got back into my YouTube with making skits. I went back to writing. I figured out how to make lace wigs and I started practicing makeup.”
When the world slowly began to open back up she says people raced back saying “I was a wolf all quarantine.” In February of 2021, her building owners told her she was being evicted for missing payments during COVID quarantine.
She was hurt and confused but she wasn’t discouraged. She began looking for other spaces and that's when she found the new home for Esthi Queen Healing Spa in Hamtramck. She says, “when I met the property manager she gave me a hug. She loved my energy and was like this place is yours, we’re done looking for renters and I felt the same.”
Soon after securing the spot in Hamtramck, the previous building caught wind of it. She says, “they offered me my space back. I decided to keep it and have two locations.”
Esthi Queen Healing Spa Offers:
Ear Candling
Sinuses cleared, congestion
Chemical peels
Full body wax
Mediation
Lash extension
Yoni steams
Masseuse
Mani and Pedi
Vajacials
Dermaplaning
Yoni Steams
Yoga
..and more!
Esthi Queen Healing Spa also offers products. They have a skincare line, a beard line, what else? She says, “a lot of my clients left European-based spas, they were using the products they sold and they weren’t working. I was recommending random CVS products I was trying and they weren’t really working. I started with an exfoliator and it sold out in one day.” She gave it some time and people started requesting it and it became her bestseller.
The spa offers a cleanser, aloe hydrating moisturizer, charcoal masks, and more. In addition to that while she was working at Chrysler she gained weight and during her esthetician career, she lost the weight. Her clients wanted her secrets so she created dietary supplements and tightening powder. Boyd offers free ebooks on Yoni Steams, how to drink and eat properly.
She prefers to see her clients at least once a month however some clients come in every two weeks. Now a days she is focused on expanding the business more than waxing. She wants to eventually become hands off of the services. She says, “I have people who want mentorship, I need more time off of clients to focus on helping them grow. I am pushing everyone to be better versions of themselves.”
“I have never seen anyone do what I am doing, I always knew workers, not bosses. There were so many people doubting me or making fun of me. I had to prove it to myself, I found something I like, something I enjoy and I was going to find a way to use it to live comfortably.”